Transparency & Standards

Understanding Our Methodology

This page explains how ObituaryMonitor actually works today: how we score matches, which sources we scan, how quickly alerts go out, and where coverage still has gaps. We would rather be precise than impressive.

Our Philosophy: Accuracy Over Volume

We prioritize high-confidence alerts over maximizing the number of emails we send. That means:

Default alerts require 90%+ confidence — you can raise or lower the threshold
Name alone is not enough; location and other factors have to align
We would rather miss an edge case than flood you with false positives
You make the final call — strong candidates land in Matches to Review

How Our Matching Works

Every candidate is scored across several signals. Hard mismatches (wrong last name, incompatible first name) are discarded. The rest accumulate confidence from location, age, relatives, and middle-name alignment. Advanced name matching covers nicknames, typos, and maiden names in more detail.

Name Matching

Primary Weight

First and last name are hard gates. First names match exactly or via 150+ nickname variations (William/Bill, Elizabeth/Liz). Last names must match; longer surnames allow a small typo tolerance, and maiden names are checked when you provide one. Middle names boost confidence when they align.

Geographic Location

High Weight

State is a core signal. City, metro-area, and county matches raise confidence. Secondary locations cover people who lived in more than one place or died away from home. A hard cross-state hit with no other corroboration is usually discarded.

Age / Birth Date

High when provided Weight

If you add an age range or date of birth, we compare it to the obituary. A matching birth year or full DOB increases confidence. A clear age or death-year conflict can disqualify the candidate, which is especially important for common names.

Family Connections

Medium-High Weight

Spouse, children, and other relatives you list are cross-checked against names mentioned in the obituary text. Relatives are optional, but they are one of the strongest ways to confirm the right person.

Confidence Threshold

90%

Default Alert Threshold

By default we only send email alerts at 90% confidence or higher. You can change that threshold in account preferences if you want more candidates or a stricter filter.

90%+: Alert (default)
Below threshold: Review
Hard mismatch: Discard

Candidates that score below your alert threshold can still appear in Matches to Review so you can accept or dismiss them. First-name or last-name mismatches are discarded outright to keep false positives down.

Our Data Sources

We monitor publicly available obituary sources across all 50 states. We do not scrape private databases or access restricted vital records for monitoring.

Funeral Home Websites

16,585+

Direct monitoring of funeral home obituary pages nationwide — independent homes, regional groups, and major chains that publish online.

Strongest coverage where funeral homes publish obituaries on their own sites; thinner where they do not.

Newspaper Obituary Sections

980+

Daily and weekly newspapers with online obituary or death-notice sections, including metro dailies and regional papers.

Better for papers with a stable digital section; weekly community papers and print-only editions are less complete.

Memorial & Aggregator Sites

Public pages

Major memorial and aggregator sites (including Legacy.com, Dignity Memorial, and similar platforms) when notices are publicly available. We monitor public pages — we do not claim exclusive partnerships.

Useful supplement; many notices still appear first on the originating funeral home.

Stored Obituary Inventory

Ongoing

Newly published notices are also retained so watches can match against recent inventory, not only the live page at scan time. This inventory also powers on-demand death verification.

Inventory is not a complete national archive. Older, deleted, or never-indexed notices may still be missing.

At least 17,565 funeral home and newspaper sources are checked on a recurring schedule, plus memorial platforms when notices are public. Counts change as we add sources and drop defunct ones. Browse coverage in the funeral home directory.

Scanning Frequency

24/7

Continuous monitoring

Multiple / day

Typical source scan cadence

Hours–1 day

Usual alert delay after publication

Ongoing Watches vs. On-Demand Verification

Monitoring and verification share the same underlying inventory, but they answer different questions.

Active watches

You add a name (plus location and any identifying details). We keep scanning new obituaries and recent inventory. When confidence clears your threshold, you get an email alert and the match appears in your dashboard.

Death verification

Professionals can also run an on-demand lookup against stored obituaries and related public sources — useful when you need a point-in-time check rather than an ongoing watch. See the Death Verification API and Death-by-County Feed.

Known Limitations

No obituary monitoring service can guarantee 100% coverage. These are the constraints we will not paper over.

Not all deaths have obituaries

A large share of U.S. deaths never result in a publicly published obituary. Families may skip publication for privacy, cost, or personal reasons. We cannot find notices that were never published.

Print-only publications

Some smaller newspapers and community publications still publish obituaries only in print. Those notices are not accessible to any online monitoring service.

Funeral homes without usable websites

Homes with no website, a site that does not list obituaries, or a non-indexable listing page may not be covered. Rural coverage is improving but still uneven.

Processing delay

There is always some delay between publication and alert delivery. Most alerts arrive within hours to a day after a notice appears on a monitored source, depending on that source’s scan cadence.

Common name challenges

Very common names (John Smith, Mary Johnson) need location, age, or family context to reach high confidence. Name-only watches produce more noise and more missed edge cases.

Name variations and errors

Obituaries may use nicknames, maiden names, hyphenated surnames, or contain typos. We handle common variations automatically, but unusual spellings and incomplete source pages can still be missed.

Not a vital-records substitute

Obituary monitoring is a published-notice signal. It is not a death certificate, SSDI query, or official vital-records search. Use it for diligence and alerting — confirm legally when the matter requires it.

Privacy Commitment

What We Do

  • Monitor publicly available obituary notices
  • Encrypt watch-list data in transit and at rest
  • Retain published obituary metadata needed for matching, historical lookup, and audit logs
  • Delete your account data when you cancel

What We Don't Do

  • Scrape private databases or restricted records
  • Sell or share your monitoring data
  • Treat an obituary match as a death certificate
  • Guarantee that every death will produce a public notice

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